BBTV-Episode 3: The Marketing Imagineer – Fred Abaroa

Fred Abaroa - The Marketing Imagnineer

I met Fred a few years ago, and if I ever me anyone more suited to networking I don’t know who that could be. At least at the time I THOUGHT Fred was a natural networker; a real extravert. Come to find out, it was something he had to learn – like most of the rest of us. He just learned really fast and really well.

In less than a year Fred developed a strong personal brand and loyal following on Twitter for his ‘out-there’ green glasses and unabashed self-promotion. It’s hard to imagine that personality didn’t come naturally.

Ladies and Gentlemen, meet Fred.